Friday, July 24, 2009

Expose Yourself: Drive Traffic to Your Website

Public exposure not only drives traffic to your site it also offers a couple of great benefits as well. By creating public exposure you can brand your image and your business. Marcia Yudkin in her online article called The Benefits of Branding, says that effective branding creates memorability. "A brand serves as a convenient container for a reputation and good will. It's hard for customers to go back to "that whatsitsname store" or to refer business to "the plumber from the Yellow Pages." People can see you and begin to trust you. By branding you are creating followers who not only want what you have to offer, they want you to recommend more products and services. If branding is done correctly, your followers will recommend you to others. Hence, more traffic.

Public exposure also creates free leads. Michael A. Stelzner who is the author of the book Social
Media Marketing Industry Report explains how his creative social media marketing tactics created such buzz in the social media world that he ended up attracting over 500 media outlets and was the topic of countless blog articles worldwide. Public Exposure is an uniquely affordable and effective strategy for generating traffic.

How to increase your public exposure:

Use social media but be selective. Social media sites like You Tube, Facebook and Twitter, are
effective tool for creating public exposure. However, it is up to you to identify which platform will help you meet your goals and defines you industry the best. You will able to brand yourself and create leads with social media tools since your are exposing yourself to many users at one time. Social media also becomes a useful tool to allow you to answer questions that your followers may have as well as helping you to get questions answered while you are promoting your site.

Promote yourself with a press release. By using a press release your product will reach thousands of people. The press release also allows you to effectively manage your image and create your brand. It is important to remember that your press release be keyword rich. There are many sites online where you can submit your press release for free.

Write articles. A great aspect about writing online articles is that once they are published they are on the web forever! When writing use quality content. Keep your keywords infused throughout the article. Write articles that are 500-700 words long. Some article sites will actually pay you to write articles. Articles, like social media and press releases will help you create the exposure your company needs and create free leads.

By exposing yourself in a professional and trustworthy way, you creating distinctive image of your company in the minds of consumers. You are able to infuse your identity and personality that will make you and your company likeable. With that complete, the results will pay off since the traffic will generate itself!

Friday, July 17, 2009

5 Tips for High Performance List Building

The biggest mistake that internet marketers make when starting their online business is not
building a list. Using an opt in list is a very profitable way to increase your online business
since it gives you a pool of customers who are already interested in your product and what
you have to say. If you solve a problem that your customer has, you have a customer for life.
It is only by list building that you can strengthen the rapport and develop a relationship with
your subscriber. The following tips will strengthen your opt in results.

1. Display your opt in list prominently at the top of your website page. The right side is more
effective than the left since the majority of people are right handed.

2. A great list building page has a killer headline! As an internet marketer, you have 7- 30
seconds to create a great impression. Otherwise, the customer moves on to another page to
find what they are looking for. 8 out of 10 people will read headline copy, but only 2 out of 10
will read the rest of the page. Spend 50 percent of your time creating the headline.

3.Place a graphic image on your opt in page with 3-5 bullet points that offer benefits to the
future subscriber. Customers want to know what is in it for them. Point out what they get for opting in.

4. Offer something for free! Getting the newsletter for free is commonplace. Subscribers want more. Offer a free report or entry into a contest. The newsletter is an expectation, the free report or contest entry are not.

5. Protect yourself. After the subscriber opts in, always send a confirmation email. They must click the link and respond that "yes" they did choose to subscribe to your offer. This will prevent the majority of spamming issues and keep you out of trouble in the long run. It also lets you know that the subscriber is truly interested in what you have to offer.

Follow these tips to strengthen opt in results. Respond to subscribers genuinely and offer solutions to their problems. This will keep your list strong and profitable.

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Thursday, July 16, 2009

How to Create Amazing Traffic by Generating Links to your Website

All great website traffic starts by Search Engine Optimization; however, SEO is not the easiest way to get traffic to your site. After SEO, the most important and easiest way to drive traffic is by generating high quality links to your site.

There are many areas to spotlight when generating links to your site. These three areas are
a few of the most important ways to focus on when generating links to your site:

* Website of authority- place links on sits related to yours
* Social media links- highly used by the masses. Users will refer others to your site.
* Article marketing- write about your site and get the word out

A website of authority is a popular site that people frequent, that gets linked to on the basis
of its merit. It is a site that others willingly refer to when the subject of that site comes into
conversation. When linking to a site, it is beneficial to link to one whose subject matter is
similar to yours. Here is a very quick way to uncover some industry-related sites and web
sites that link to your topic. Use your domain name and in Google type:
“”. (Note that there is no space between the “:” and the domain
name.) Submit your search. Once you have found a high ranking authority site that similar to
yours, find a way to link to them. You may also analyze their back-links. Look at the content,
title tags, or any other factors that may help you improve the rankings on your own website.

Social media marketing helps with creating the global link popularity that is essential to high
rankings. In order to use social media correctly, you must build relationships and a
presence. Building a presence in the social web on a site like Facebook is all about
reputation and branding. Strong branding leads to natural inbound links. Stated simply,
participate in social media so that you create branding and a trustworthy presence. Brand
recognition will improve the links associated to your website and it is the social media users
who blog, mediate forums, find friends and net workers who will be creating the inbound
links to your site.

For article marketing it is critical that you never use someone else’s written work. Use your
own. You can develop an article based on the keywords that you generated while looking at
authority sites. Format your article with 400 to 2000 words. 600 words are optimal since it
keeps your article looking professional. Use sectional subtitles and headlines. This keeps
your readers interested. Don’t forget your resource box. This is your signature which will
point readers to your site since you will place the link to your website here. Never put your
link in the article’s body. Article sites will reject your articles. Submit to many article
sites to improve your rankings. It is easy to do and many are free!

For more tips and a FREE online monay making report, visit

Saturday, July 11, 2009

Make More Money Online by Mirroring

How you can make money online!

I'm Making money online by following an incredible technique called mirroring. Steven Covey has talked about this technique. Model a successful leader and you will follow their path to success. I have spent months researching online work at home opportunities and have finally found a system that is worth duplicating. Best of all I can work at it in my free time and I didn't have to take a second mortgage in order to start my business. Millionaire League Today!

My daily routine

Easy Does It!

I wake up, make a pot of coffee, check my email, promote my business and check my bank account and in less than two hours, I am done for the day!!! I can move on to hobbies, chores, spending time with family and friends while knowing that I am continually making money even though I am not working. It's a great sense of freedom!